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Monisha Dabek
美国高级副总裁兼首席商务官
Monisha Dabek,美国高级副总裁兼首席商务官,是在管理咨询、销售、品牌营销、创新和战略制定领域卓有成就的管理者和领导者。 “在消费者和品牌之间找到真正的连接点,它的功效和创造的价值同样重要。无论是利用品牌历史和知名度,还是通过创新改变消费者的生活,都没有什么比能赋予品牌生命力更令人兴奋的了。”
Monisha领导优鲜沛在美国地区的销售、营销、创新、消费者洞察和公共关系事务,并监督和管理这些关键领域的盈亏(P&L) 。 “这是一个多么独特和令人兴奋的机会——将这个团队聚集在一起,以协作和战略性地推动我们的果农家庭增长和繁荣,确保优鲜沛这一标志性的品牌和公司能够在下个世纪依然充满活力。”
她来自达能,在此之前在达能创建并领导了企业战略与创新团队。她在达能任职之前,她主要负责品牌市场营销,担任跨越食品和饮料(Silk, SoDelicious)、即饮咖啡(International Delight & Stok)和其他组合品牌的领导职务。除了在达能工作,她还曾为埃森哲、百事可乐和WhiteWave食品等多个知名行业领导者工作。
在她的整个职业生涯中,Monisha领导了跨职能团队,管理P&L,并为新品牌的发布和重新推出提供了成功的传播和创新方向。通过跟她的客户面对面她还和总部的领导们发展了丰富的销售专业知识,以及跨越DSD和仓库,多温度供应链网络的经验。
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